There is nothing more difficult than change management. Often it causes in-fighting, needless reorgs, nebulous miscommunication, and is a joke among many business professionals. However, it does not have to be that way. More than anything else, change management is about human emotions and communication. This is because people generally fear the unknown. Yet change management when executed well, with team support, will often drive people and companies to heights they never dreamed possible. Although there are many change management methodologies, we align most closely with Kotter’s (Harvard) established 8 Step Change Management Model:
- Create Urgency
- Form a Powerful Coalition
- Create a Vision for Change
- Communicate the Vision
- Remove Obstacles
- Create Short-Term Wins
- Build on the Change
- Anchor the Change
This video explains Kotter’s 8 Step Process which we are trained on (Madsen, Susanne):
Abstract Forward is your trusted advisor is these areas using the above method or other hybrid methods:
1. Communicating Change
2. The Threat of Not Changing
3. Validating Change via A/B Testing
4. Buying a Business to Exacerbate Good Change (I.E. they have a product or culture that supports the change)
5. How Uncertainty More Likely Leads to Innovation vs. Staying the Same
6. How Process Change Impacts Security
7. Change in Steps
8. Minimizing Uncertainty
9. Scenario Mapping
10. Winning Hearts and Minds (60 % Hearts 40% Minds)
11. Confronting Festering Problems within Organizational Bureaucracy